Leading design across a luxury travel rewards startup — from a property page system built to scale, to AI guest intelligence tools used by hotel staff.

Building the digital flagship for a new premium Western brand — from Shopify architecture to launch-week storytelling.

Designing Optum Now, RVO Health's AI health assistant — turning fragmented healthcare navigation into one trusted, human experience.

Relaunching Alex Morgan, Kelley O'Hara, and Allie Long's brand after a World Cup win — from merch drop to a five-year, million-session platform.

Turning Marshawn Lynch's Super Bowl moment into a lasting streetwear and lifestyle brand, built from the ground up.

Building a luxury Web3 lifestyle brand for Grammy-winning artist Miguel — premium commerce meets a token-gated creative community.